Artist: Hoo Kai Xin
Description: Le Petit Prince – AR Experience, is an interactive installation that incorporated augmented reality (AR) into a fairy tale. The idea is to empower readers to look beyond what they would see on static surfaces in order to experience a complete storytelling experience.
To realize the idea, key scenes in the story are made into 3D paper arts. At these key scenes, readers could scan the paper arts with a specially designed mobile app before they proceed further. The mobile app allows them to discover hidden animations and magical sound effects that make the story comes alive.
This integration of art and digital media have made the idea of “looking beyond the surface” become a reality while the experience of reading a fairy tale becomes a truly amusing and exciting exploration.
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Block B4, Leisure
Commerce Square,
No. 9, Jalan PJS 8/9,
46150 Petaling Jaya,
Selangor, Malaysia.
33 Jalan Anson,
10400 Penang.
